A Pakistan-based auto parts business specializing in high-quality car suspension parts for local vehicles.
Welcome to our Car Suspension Parts SEO Case Study, where we reveal how a Pakistan-based auto parts exporter dramatically increased organic traffic by 210% and boosted conversion rates from 1.2% to 3.7% using advanced technical SEO and targeted Google Ads.
In this Car Suspension Parts SEO Case Study, we reveal how a Pakistan-based auto parts exporter significantly grew organic traffic and conversions through strategic technical SEO and Google Ads.
Client Our client is a Pakistan-based business that specializes in car suspension parts. They offer reliable, affordable products that are popular with mechanics, car owners, and workshops.
The Problem
The company had quality parts and great prices. But online, things weren’t going well. Their website was outdated and slow. Search engines didn’t show them in top results. People looking for parts couldn’t find them. Paid ads weren’t bringing good results either. They were spending money, but not getting enough orders.
They wanted to fix these issues. Their goal was to grow online, get more traffic, and boost sales.
Our Strategy
We started with Technical SEO. We fixed broken links, added missing meta tags, and made sure all pages were easy for search engines to read. This made the site more visible on Google.
Next, we focused on Website Optimization. We gave the site a fresh, clean look. It became faster, mobile-friendly, and easy to use. Product pages loaded quickly, and visitors could find what they needed in just a few clicks.
After that, we worked on Google Ads. But this time, with a smarter plan. We used strong keywords like “car suspension parts Pakistan” and created clear, simple ads. We also added negative keywords to avoid wasting money. By tracking results and adjusting regularly, we kept improving.
This Car Suspension Parts SEO Case Study highlights the real-world impact of focused website optimization and on-site SEO in the highly competitive auto parts industry
What Happened Next
The results were clear—and fast.
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Organic traffic grew by 210%.
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Conversion rate improved from 1.2% to 3.7%.
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Google Ads brought a 2.8x return on ad spend.
Because the website ranked higher and ran smoother, more people stayed and bought parts. And because the ads reached the right people, the business didn’t just get clicks—it got real sales.
The Outcome
Now, the business is growing. Car owners, mechanics, and auto shops trust the site. What started as a basic online store is now a high-performing platform. And we’re still working together, improving each month.
This is what happens when SEO, website design, and smart ads come together—with the right strategy.
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We followed Google’s SEO Starter Guide for technical best practices.
Our campaign was supported by data from Google Analytics.
For more on conversion optimization, check out Moz’s guide to CRO.