Real Estate Lead Generation in Pakistan | Digi Futur Case Study

Al Hamd Associates – A trusted real estate brand operating across Pakistan, helping individuals and investors find the right property, from city apartments to commercial plots.

Introduction

Real estate lead generation in Pakistan is both a challenge and an opportunity, especially in a competitive property market. That’s exactly where Al Hamd Associates — a real estate brand operating across the country — saw potential for growth. They partnered with Digi Futur to scale lead flow through Facebook Ads and high-converting funnels.

“Our approach to real estate lead generation in Pakistan focused on hyper-targeted Facebook Ads and conversion-optimized landing pages.”

Client
Al Hamd Associates – A trusted real estate brand operating across Pakistan, helping individuals and investors find the right property, from city apartments to commercial plots.

Challenge
Al Hamd Associates had a strong on-ground presence, serving clients across multiple cities in Pakistan. Their team was experienced, listings were top-tier, and their reputation in local markets was solid.

But online, they weren’t getting the traction they deserved.

Their ads were live, but they were spending as much as PKR 380 per lead, with many of those leads turning out cold or unqualified. On top of that, they weren’t showing up in Google searches for people actively looking for property—especially in competitive areas like Lahore, Karachi, Islamabad, and beyond.

They didn’t just want clicks—they needed a steady stream of motivated, high-intent buyers, and visibility that extended far beyond paid ads.

Solution

That’s where Digi Futur stepped in with a full-funnel, full-impact solution.

A Landing Page Built to Convert

We started by designing a clean, fast, and focused landing page for Al Hamd Associates. It highlighted key listings, offered trust signals (testimonials, brand badges), and made it easy for visitors to take action—whether that meant booking a call or requesting a property guide.

National SEO Strategy

Since Al Hamd operates nationwide, we built a custom SEO plan targeting multiple cities and regions. This included:

Researching city-specific high-intent keywords (e.g., “plots for sale in Bahria Town Lahore”, “commercial properties in Karachi”)

Creating localized content for better Google visibility

Optimizing meta tags, URL structure, and schema markup

Setting up and optimizing their Google Business Profiles in multiple cities

This positioned Al Hamd Associates as a go-to brand not just in one market—but in all of Pakistan’s major property hubs.

Facebook Ads Funnel with Local Targeting

We crafted hyper-targeted Facebook ad campaigns using a mix of property showcases, video walkthroughs, and lead generation forms. Our ads didn’t just shout—they spoke directly to buyers in their local language, with clear CTAs and geo-specific targeting.

We implemented lead filters to ensure only serious prospects came through, and used retargeting to bring back visitors who didn’t convert the first time.

Results

In just 30 days, Al Hamd Associates saw a powerful turnaround:

90+ high-quality leads—filtered, verified, and ready to talk

8.1% landing page conversion rate

CPL dropped from PKR 380 to just PKR 99

Improved local SEO rankings in multiple cities

Increase in organic traffic and map-based inquiries

The Outcome

What began as a lead-gen project quickly became a nationwide digital growth strategy.

With SEO bringing in organic visibility across Pakistan, and Facebook Ads consistently delivering quality leads, Al Hamd Associates now has a scalable, sustainable digital engine powering their property sales.

At Digi Futur, we don’t just run ads—we build systems that drive real estate brands forward. And Al Hamd is now positioned not just as a local player—but as a national leader in Pakistan’s property market.

According to Meta’s Business Help Center, lead generation ads can reduce acquisition costs dramatically when paired with proper audience targeting.

Tools like Google Analytics helped us refine the landing page experience.

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